31 Jan Drones – Making Real Estate More Real

Drones have changed the way moments are captured and shared. Just a few years ago, the only options for aerial photography was to hire a helicopter pilot or find your way on top of the highest rooftop. With drones, now the photography and video footage can give you a 360-degree view from new heights. Weddings, sports events, and concerts have already begun to utilize drones heavily, but the newest industry to take notice of the advantages of aerial footage is Real Estate.

Marketing a real estate property is one of the most difficult things to do in business today. This is because the competition is brutal because online listings generate most of the leads. Almost every property buyer today begins their search online. Differentiating property listings through high-quality photography and video pays huge dividends. Dramatic camera drone photography and video tours in online listings can set a property apart from the rest.

Real estate agents claim that drones are the most important new technology to enter real estate marketing since the internet. Photographers are producing sweeping shots of landscapes, ocean and mountain vistas, and seamless fly-arounds of gorgeous home exteriors. Camera drones and glidecams are being used to tour the inside of a home, and create flowing, whole-house motion tours in ultra HD that can rival a Hollywood movie.

A camera drone can fly into a home and our the front door and travel throughout every room. This creates a more natural virtual tour than a station-based photographer can produce.  Real Estate agents are also utilizing these virtual tours as a way to tell the story of old historic properties. With drone footage, more of the property features can be highlighted such as landscaping, pools, paths, and backyards. These drones can even show an aerial view of the nearby parks and schools for those that are looking for the perfect neighborhood for their family to settle down in.

Real Estate agents that are staying ahead of technology shows prospective sellers that they take advantage of every opportunity to make your properties to look awesome: especially in the luxury market. Also, it’s important to also think about commercial real estate for buyers who are looking to start their own business.

V-Drone has the latest in drone photography technology with aircrafts that capture everything from stills to 4K footage at heights up to 400 ft. From aerial event photography to producing brilliant marketing campaigns: V-Drone can do it all. If you’re still up in the air about whether you should include aerial photography and video footage in your marketing plan, allow V-Drone to show you how we have taken our clients to new heights!